config, play more SEO games by including RVR and its meaning in the meta description.

hugo.yml

@@ -41,7 +41,7 @@ params:
   disableThemeToggle: true
 
   label:
-    text: "Rolling Vegan Rendezvous (RVR)"
+    #text: "Rolling Vegan Rendezvous (RVR)"
     icon: "/favicon.svg"
     iconHeight: 32
 
@@ -56,7 +56,7 @@ params:
     keys: ["title", "permalink", "summary", "content"]
 
   # Metadata mostly used in document's head.
-  description: "Campout amongst vegan nomads with potlucks, discussions, dance parties, and more! Spend quality time with like minded poeple around the campfire, hike around the desert, learn about each other's adventures, get tips on being vegan on the road, and learn how others make the lifestyle work on the road."
+  description: "The RVR, or Rolling Vegan Rendezvous, is a campout amongst vegan nomads with potlucks, discussions, dance parties, and more! Spend quality time with like minded poeple around the campfire, hike around the desert, learn from each other's adventures, get tips on being vegan on the road, and understand how others make the lifestyle work on the road."
   keywords: ["vegan, plant, based, plant-based, nomad, vanlife, skoolie, schoolie, travel, food, potluck, compassion, friends, friendly, friend, campout, rolling, vegan, rendexvous, care, liberation, freedom, health, campfire, camper, trailer, desert, BLM, public, land"]
   images: [""]